A WhatsApp inbox is a start. A sales system is the goal.
Wati is a strong WhatsApp team inbox with broadcasts and no-code chatbots. But you still need a CRM to hold the lead, a dialer to call, and intelligence to follow up. SmartBDM gives you the WhatsApp inbox, marketing and an AI pre-qualifier inside a full AI sales platform — priced per lead, not per WhatsApp agent.
- WhatsApp inbox + marketing + AI pre-qualifier
- Inside a real CRM — not a standalone tool
- AI voice calling + voice-to-CRM too
- Priced per lead, not per WhatsApp agent
- A full app on Web, iOS & Android
30-day free trial · go live in 7 days
Wati is a serious WhatsApp platform
It's one of the most established WhatsApp-API tools in the region, and the polish shows.
A polished team inbox
Wati's shared WhatsApp inbox, assignment and broadcast tooling are mature and widely used across India and SEA — for WhatsApp-first support and marketing it's a capable, proven product.
No-code chatbot builder
Its no-code automation and chatbot flows let non-technical teams set up WhatsApp journeys quickly, which is a genuine strength for SMBs.
A trusted, established brand
Wati has scale, an integrations marketplace and a strong reputation as an official WhatsApp BSP — a safe choice if WhatsApp is the whole job.
A WhatsApp inbox manages chats. A sales platform works the pipeline.
Managing WhatsApp conversations is one slice of selling. The pipeline, the calling and the follow-up still live somewhere else — unless they're in one place.
One app where a polished inbox usually means a CRM and a dialer beside it
Wati's shared inbox and chatbot builder handle WhatsApp beautifully, but the pipeline, the calling and the conversation intelligence still sit in separate subscriptions. SmartBDM brings the WhatsApp inbox and campaigns together with a full CRM, AI voice calling, voice notes and scoring under one roof, so there's no second and third tool to wire up beside the inbox.
Chats land on the lead, with an AI pre-qualifier on top of the chatbot
Where Wati's no-code bot routes a thread, SmartBDM keeps every WhatsApp conversation on the lead record and puts a 24/7 AI agent on new leads to qualify and hand them off — so a chat doesn't just get answered, it becomes worked pipeline in your CRM instead of a tidy thread in a standalone inbox.
The AI calls as well, and reps log the field by voice
SmartBDM's AI voice agents phone and qualify leads in Indian languages, and a rep updates the CRM simply by speaking a voice note. A team inbox, however refined, makes no calls and captures nothing from the field — here it's the same platform doing both.
SmartBDM vs Wati at a glance
A polished WhatsApp team inbox versus a full sales platform with WhatsApp inside it.
Everything you get in one login
Take Wati's inbox-grade WhatsApp and surround it with what an inbox can't do — a full CRM, AI calling, voice capture and scoring, all in one place.
Full CRM, your way
Custom pipelines, stages and fields, with every note, call and message on one timeline per lead.
Unified WhatsApp inbox
Two-way WhatsApp tied to the lead record — templates, read receipts and assignment, for the whole team.
A dozen AI agents, 24/7
They read every conversation, score each lead, follow up, and keep the CRM current — hands-free, with humans in control.
AI that calls your leads
AI voice agents phone and qualify leads in a natural Indian-language voice, then write the call back to the CRM.
Speak to update — free & unlimited
A ten-second voice note becomes a summary, a stage move and a follow-up. No typing, never metered.
Lead scoring & My Day
Every lead carries an AI intent score, and each morning a ranked “who to call today” puts effort where it converts.
WhatsApp marketing & re-engagement
Wake dormant leads in compliant batches, with deliverability and your sender number protected automatically.
Performance & coaching
Per-rep performance, follow-up discipline and conversation intelligence — coach on the behaviours that drive revenue.
Built for India, on every device
Indian-language AI throughout, passwordless login, and the full platform on Web, iOS and Android.
What you actually pay
Wati charges a plan fee plus per-agent costs — for WhatsApp alone. SmartBDM is one flat price for unlimited users and the whole sales platform, with WhatsApp included. (WhatsApp's own per-message charges to Meta apply on any tool.)
From ₹30,000 / month
Unlimited users · priced per active lead
- Your whole team included — no per-seat fee
- A dozen AI agents included (not metered per seat)
- Voice notes & transcription free and unlimited
- CRM + WhatsApp + AI voice calling in one app
A per-plan monthly fee plus per-agent add-ons
Tier prices change often — see Wati's pricing page for current figures. We describe the model here rather than quote a number we can't stand behind on the day you read this.
Wati pricing sourced from its public pricing page as of Jun 2026; prices and plans change — verify on the vendor's site. Last reviewed Jun 2026.
On Wati today? Bring your WhatsApp across.
Leaving Wati doesn't mean rebuilding your WhatsApp workflow. We migrate your number, templates and contacts, recreate the team inbox and campaigns inside SmartBDM, and assemble the CRM, calling and AI around them — so the move takes about a week.
Keep your WhatsApp number & templates
Your WhatsApp Business number and approved templates transfer with you, so your team inbox keeps running without a gap.
Live in ~7 days
We recreate the inbox, campaigns and AI pre-qualifier, match the routing your team is used to, and the AI starts working leads within days.
Now with a CRM around it
Every WhatsApp conversation settles onto a real lead record with scoring and follow-up — not just an assigned thread in a standalone inbox.
What teams comparing us to Wati ask
Talk to our sales
See SmartBDM in action
Book a 30-minute demo. We'll mirror your sales process and show you how your AI team runs it.